Since 1916, Etam has been dedicated to women. We have always believed in women and our expertise relies on an intimate understanding of what it is to be a woman.

We believe in being joyful, sexy and desirable. We are French, and sexiness is our way of life.

Etam exists in 48 countries with 750 stores throughout the world. We are really proud of this international endorsement and consider it as one of our greatest achievements.

In Etam, we’re experts in lingerie. But not just any lingerie: we offer lingerie that inspires and captures the effortlessly sexy spirit French women are known for. The increasing influence of Etam in the world of fashion and lingerie is ineluctable. Being considered as the favorite lingerie brand in France in 2013, 2014 and 2015 makes us proud.